Outbound prospecting, lead qualification, and SDR support that feeds your closers a steady stream of qualified, bilingual-ready leads — including the Hispanic market an English-only team can’t reach.
What's included
- Outbound prospecting and cold outreach
- Lead qualification and scoring before handoff
- List building and CRM enrichment
- Warm handoff or appointment booking for your closers
- Bilingual outreach into English- and Spanish-speaking markets
Overview
Most B2B companies lose pipeline not at the close, but at the very top — too few qualified conversations entering the funnel each week. Building an internal SDR function to fix that is slow: a new sales development rep typically takes three to six months to ramp, carries a fully loaded annual cost well above six figures, and churns at high rates once trained. The math rarely works until a company has enough volume and process maturity to absorb that overhead.
Teleforce’s Sales Lead Generation service inserts a production-ready SDR layer into your sales motion without the ramp delay or attrition risk. Our agents handle the full top-of-funnel sequence: researching and building targeted prospect lists, enriching your CRM with verified contact and firmographic data, executing personalized outbound sequences across phone and email, qualifying interest against your defined criteria, and delivering booked appointments directly onto your AE calendar. The output is a steady, predictable stream of qualified conversations — not raw leads that still require internal sorting.
Roughly 64% of companies now outsource at least part of their lead generation, according to recent industry benchmarks, making it one of the most commonly delegated B2B functions. The driver is simple: an outsourced program compresses time-to-first-meeting, removes the recruiting and management burden, and scales headcount up or down as pipeline targets shift — without adding permanent overhead. Done well, the engagement feels like an extension of your internal sales team, not a vendor operating independently.
Who it’s for
- Early-stage B2B companies without a dedicated SDR function. If your AEs are prospecting their own pipeline, selling time is being traded for admin work. A Teleforce SDR layer frees quota-carriers to focus on late-stage deals while the top of funnel stays active.
- Mid-market companies entering a new vertical or geography. Launching into a new segment requires unfamiliar list-build, different messaging, and outreach volume you cannot generate by stretching existing staff. An outsourced team can test the new market fast without a headcount commitment.
- Companies with a Spanish-speaking buyer base they are not reaching effectively. Whether the prospect is a U.S.-based Hispanic business owner or a procurement lead at a Latin American enterprise, English-only outreach consistently underperforms. Bilingual SDRs close that gap.
- Seasonal or campaign-driven businesses. If your pipeline cycles — trade-show follow-up surges, end-of-quarter blitzes, product launch windows — a flexible seat model lets you surge SDR capacity without hiring sprints you later have to unwind.
- Sales teams with CRM debt. If your existing database has aging contacts, incomplete firmographics, or unconverted MQLs that were never properly worked, enrichment and re-engagement sequences can unlock revenue already sitting in your system.
How it works
Scoping and ICP definition. The engagement starts with a structured discovery session covering your ideal customer profile, deal size, sales cycle, objection patterns, and current CRM state. This session produces the qualification criteria agents use to score every prospect before it moves forward — not a generic checklist, but criteria calibrated to your specific deal motion.
List build and CRM enrichment. Agents construct targeted prospect lists from verified data sources matched against your ICP, then layer firmographic, technographic, and contact-level enrichment into your CRM before a single outreach touch is made. Lists are deduplicated against your existing pipeline to avoid prospect conflicts.
Messaging alignment and approval. Call scripts, email sequences, and voicemail frameworks are drafted by the Teleforce team, reviewed against your brand voice, and formally approved before go-live. Agents do not improvise on positioning — they execute approved talk-tracks and flag edge cases back for guidance.
Outreach execution and qualification. Once live, agents run multi-touch outbound sequences — cold call, email, follow-up call, nurture — following the cadence your sales process requires. Every prospect is qualified against your criteria before advancing; disqualified contacts are tagged and documented in your CRM with the reason, preserving data integrity for future campaigns.
Warm handoff and appointment booking. Qualified prospects are booked directly into AE calendars using your scheduling tool. At the time of handoff, the agent logs a structured call summary: what the prospect said, the confirmed need, any objections raised, and the next-step agreement. Your AE walks into the meeting with context, not a blank slate.
QA and performance reporting. Teleforce supervisors conduct call reviews, messaging audits, and conversion-rate analysis on an ongoing cadence. You receive regular performance reports covering dials, contacts reached, qualified leads, meetings set, and show rate — the metrics that matter for forecasting pipeline, not vanity activity counts.
Why bilingual LATAM
Outbound success in bilingual markets is not just about language — it is about register, cadence, and cultural fit. A prospect who speaks Spanish at home and English in business can tell within the first thirty seconds whether the person calling them code-switches naturally or is reading from a translated script. Teleforce SDRs are native bilingual speakers trained in U.S. business norms, which means they navigate both sides of that conversation without seams: English for the gatekeeper, Spanish for the owner, back to English for the follow-up email — without a hand-off, without delay.
Nearshore Latin America also solves the time-zone problem that offshore lead generation consistently fails on. Your SDRs are working the same business hours as your prospects and your AEs — morning standups, real-time Slack, same-day escalation. Turnover rates in LATAM BPO markets are structurally lower than in domestic SDR roles, which means the agent who learns your product and your ICP in week two is still on the account in month eight. That continuity compounds: messaging improves, objection handling sharpens, and conversion rates trend up rather than resetting every time a seat turns over.
Frequently asked questions
How quickly can a Teleforce SDR team start producing qualified leads?
After an initial scoping call and ICP alignment session, most engagements reach active outreach within two to three weeks. That ramp includes list-build validation, CRM integration setup, messaging approval, and a brief shadow period so agents understand your product and talk-track before contacting prospects.
What does 'warm handoff' actually mean in practice?
A warm handoff means the SDR has already confirmed mutual interest, validated budget and authority fit, and booked a calendar slot with the prospect before passing them to your account executive. You receive a completed discovery note in your CRM at the time of transfer — no cold calendar invites, no AE prep from scratch.
Can your agents reach Spanish-speaking prospects in the United States or Latin America?
Yes. Teleforce agents are native bilingual speakers who conduct full discovery calls, follow-up sequences, and appointment confirmations in either English or Spanish without switching agents. This is especially valuable for companies selling into the U.S. Hispanic market, South American enterprise accounts, or any vertical with a bilingual buyer base.
Which CRM and sales engagement tools do your teams work in?
Agents are trained to work within your existing stack — Salesforce, HubSpot, Zoho, Pipedrive, and most major CRMs, as well as outreach platforms like Outreach, Salesloft, and Apollo. We adapt to your tools, not the other way around; you retain full data ownership throughout.
What's the difference between your Recruitment and Managed BPO models for lead generation?
In the Recruitment model, Teleforce sources, vets, and places dedicated SDR talent — you hire them directly and manage day-to-day, with a 60–90 day replacement guarantee. In the Managed BPO model, you buy an FTE seat that includes recruiting, training, QA, reporting, and ongoing supervision from our team. The right fit depends on how much internal sales management capacity you have.
How to engage
Two ways to work with us: flat-fee recruitment — we source and vet the agents, you interview, hire, and manage them (with a 60–90 day replacement guarantee) — or a managed FTE seat, where we run the whole operation. Pricing is quote-based and depends on role, skill, and volume. See how it works → or contact us for a quote →
Let's scope your sales lead generation team
Tell us your channels, languages, and rough monthly volume. We'll come back with a staffing plan and a go-live date — usually within two business days.
Book a call